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Old April 29th, 2011, 04:11 PM   #4
electile disfunction
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Originally Posted by doyle View Post
Why colorize? To re-market and make money from them, of course. "The kids" today were brought up in a world without black & white; to them B&W is (groan!) old and boring. Their brains and attention have been conditioned not to work very hard - you (the vendor) have to reach out and grab 'em by the lapels.

As far as re-tinting B&W material, again it's a marketing gimmick. The odd, sinister quality this gives old material is an attention grabber - or so they believe...
I agree with you that marketing is one possible perspective ... but there are people who do it for free (some here at VEF do it on request) so there must be more reasons than just that one.

e.d.
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